Presentation of the collective brand of Portuguese potatoes

Live broadcast from Porbatata on Facebook

On 24th November, at 2.30pm, Porbatata – Associação da Batata de Portugal is presenting the new collective brand to promote Portuguese Potatoes. The presentation will be broadcast live by Porbatata on Facebook.



    • Importance of Internationalisation for the potato sector – The economic perspective
      Contribution from João Torres, Secretary of State for Trade, Services and Consumer Rights

    • Importance of Internationalisation for the potato sector – The agricultural perspective
      Contribution from Nuno Russo, Secretary of State for Agriculture and Rural Development

    • Testimony about the European project “Potatoes Prepare to be Surprised”
      Berta Redondo Benito, Secretary-General of Europatat

    • Presentation of the Collective Brand of Portuguese Potatoes
      Sérgio Ferreira, Chairman of the Management Board of Porbatata


This is an initiative from the Project for Promoting Portuguese Potatoes in Foreign Markets, supported by Portugal 2020 within the scope of the Competitiveness and Internationalisation Operational Programme. An overall investment of 352,988 euros is envisaged for this project, 85% of which is funded by ERDF – European Regional Development Fund.